University of New Hampshire Athletics
UNH Athletics Extends Partnership with Nike, BSN SPORTS
11/17/2021 10:00:00 AM | General
Five-year deal ensures Wildcats will remain outfitted in Nike apparel
DURHAM, N.H. - The University of New Hampshire, a leading NCAA Division I institution located in Durham, N.H., today announced it has extended its long-standing partnership with Nike, the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories, and BSN SPORTS, the nation's largest direct marketer and distributor of sporting goods to athletic institutions. Through this partnership, BSN SPORTS will serve as the official apparel and equipment provider to the Wildcats Athletics Program while outfitting UNH student-athletes and coaches in premier Nike product selection.
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The five-year deal ensures that student-athletes from the Wildcats' 20 varsity athletic programs across the America East Conference, CAA, Hockey East, EAGL and EISA will continue to be supported with Nike apparel. The UNH Department of Athletics and the broader University campus will also benefit from access to BSN SPORTS' line of Campus Branding products featuring exclusive Nike branding designs and customizable online fanwear shops for the Wildcats community.
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"UNH Athletics is proud to continue its long-term relationship with the iconic Nike brand that provides our student-athletes with the very best athletic apparel to keep them competing at the highest level," said Marty Scarano, UNH Director of Athletics. "We are excited to join forces with BSN SPORTS to outfit our Wildcats in the highest quality sports gear to maximize their performance."
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"This agreement among UNH, BSN SPORTS, and Nike will add tremendous value and dedicated support to the experience of the coaches, student-athletes and families involved with Wildcat Athletics," said Bill Stote, Senior Vice President of BSN SPORTS Collegiate Select Division. "It's our goal to support our Collegiate Select partners with tailored resources and tools that save time for coaches and staff so that they can focus their attention on what they care about most – their student-athletes. Our team is excited to provide Wildcats coaches, teams, and program supporters with the best possible service and unparalleled access to team branding tools, equipment and apparel to continue elevating the University's athletic presence and recognition."
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The extension was brokered with assistance from Leona Marketing Group.
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About UNH Athletics
UNH Athletics is committed to fostering NCAA Division I teams that positively impact its student-athletes, align with the central mission of the University, and are a source of pride for the university community, the State of New Hampshire, and our alumni across the globe. UNH Athletics creates and sustains a culture committed to integrity, inclusion, respect, civic engagement, leadership, and academic achievement. These values are embedded in the pursuit of athletic excellence and contribute to an extraordinary student-athlete experience.
UNH Athletics is committed to supporting every team and individual with the goal of competing for conference and national championships with an uncompromising resolve to achieve full athletic, academic and personal excellence.
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About Nike, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories.Â
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About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.
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The five-year deal ensures that student-athletes from the Wildcats' 20 varsity athletic programs across the America East Conference, CAA, Hockey East, EAGL and EISA will continue to be supported with Nike apparel. The UNH Department of Athletics and the broader University campus will also benefit from access to BSN SPORTS' line of Campus Branding products featuring exclusive Nike branding designs and customizable online fanwear shops for the Wildcats community.
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"UNH Athletics is proud to continue its long-term relationship with the iconic Nike brand that provides our student-athletes with the very best athletic apparel to keep them competing at the highest level," said Marty Scarano, UNH Director of Athletics. "We are excited to join forces with BSN SPORTS to outfit our Wildcats in the highest quality sports gear to maximize their performance."
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"This agreement among UNH, BSN SPORTS, and Nike will add tremendous value and dedicated support to the experience of the coaches, student-athletes and families involved with Wildcat Athletics," said Bill Stote, Senior Vice President of BSN SPORTS Collegiate Select Division. "It's our goal to support our Collegiate Select partners with tailored resources and tools that save time for coaches and staff so that they can focus their attention on what they care about most – their student-athletes. Our team is excited to provide Wildcats coaches, teams, and program supporters with the best possible service and unparalleled access to team branding tools, equipment and apparel to continue elevating the University's athletic presence and recognition."
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The extension was brokered with assistance from Leona Marketing Group.
Â
About UNH Athletics
UNH Athletics is committed to fostering NCAA Division I teams that positively impact its student-athletes, align with the central mission of the University, and are a source of pride for the university community, the State of New Hampshire, and our alumni across the globe. UNH Athletics creates and sustains a culture committed to integrity, inclusion, respect, civic engagement, leadership, and academic achievement. These values are embedded in the pursuit of athletic excellence and contribute to an extraordinary student-athlete experience.
UNH Athletics is committed to supporting every team and individual with the goal of competing for conference and national championships with an uncompromising resolve to achieve full athletic, academic and personal excellence.
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About Nike, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories.Â
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About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.
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